business management

Showing posts with label business management. Show all posts. The posts are listed in chronological order. Click the post title to read more.

Sunday, November 29, 2015 in , , , , , , , , ,

Great leaps and Gratitude - Blissoma Botanical Beauty is open


For 5 months my life has been a whirlwind of soapy water, paint, wood dust, stain, polyurethane, glue, nails, screws and everything construction-related as I renovated the space that now holds the Blissoma Botanical Beauty Boutique.  I took possession on July 1 and quite literally right away I dove in headfirst to the work that needed doing.  I barely came up for air.  I've worked from home for years, and the immersion at the new location was complete.  I basically came home only to eat dinner, shower, and sleep most days.  My family was informed that I was essentially unavailable, given apologies, and asked to be patient for a bit with the greater good in mind.

This week the store finally opened after construction delays galore and slogging through all manner of unexpected problems including a basement full of smoke (turns out decades-old electrical circuits don't love being messed with), and staff having personal emergencies that took us down by one member.  Nothing about the second half of 2015 has been easy.  Having completed our first week open for business I feel more like I can reflect properly and meditate on the gratitude I feel. 


 
In 10 years in business I've watched dozens of small businesses (especially retail) start up and then really struggle and often fail for a wide variety of reasons. I have even seen it happen to friends, and it has been a cautionary tale for me. The cost of renting and running any kind of space capable of retail is high and so is all the pressure that puts on the business. It's a very real "sink or swim" test and you have to be ready for that level of intensity. Some people get into retail without really knowing what it will be like. I did not. 


I got in full well knowing the commitment of time, energy and money it would require after seeing the process many times over with friends and acquaintances. All those factors were reasons that I stayed incubated in my residential space for as long as practically possible. It was only when we were literally bursting at the seams and could not even store the supplies we needed to process the orders we were getting that I was ready to make this leap for our production and sales needs.



Even with an existing sales base, reasonably reliable cash flow (for our size) and a talented staff the growth step we've taken is still a major risk. Everything I have done since around 6/1/15 (when the lease was signed) and through at least that time in 2016 is important. I have to be on my game at every moment, operate efficiently, and use my time and energy wisely. There is no room for serious errors. I can't afford to take my eyes and intention off my vision.




Even with the fact that I know for sure that we are offering products and services that people truly need one still has moments of dire doubt. It did my soul so much good to see so many friendly faces walk through our doors this week. Some were my dearest friends who have helped support me and talk me through moments of crisis, big and small. Some were people that I've never seen in person but have followed us online, and some were totally new clients that discovered us for the first time. All of these gave me so much hope and truly refilled my emotional tank, and their consciously spent financial resources will contribute towards our practical survival. Both of these things were necessary right now, and I feel extremely grateful and lucky for both.


 
Despite the fact that sales is a totally learned skill for me I have sold products in many environments. I spent years doing demos in natural foods stores, which in general was just painful for me and also not the greatest energetic interaction with clients (though that had nothing to do with what I put into it!). Even if you have something great to offer people you still have to offer it in the right way and at the right time. The recipient has to be ready or defenses go up and they will likely reject it.



Seeing products sell in another dear friend's natural beauty store several years ago was one of the key things that helped convince me that there was a better way to sell my type of product - better for me and for the client. It is so much more effective to give people the space they need to desire an interaction, and to willingly enter into it. Prioritizing service and education helps people choose for themselves rather than having something shoved at them. It was a beautiful thing seeing so many people thoroughly embrace clean self-care and health sustaining products this week through our gentle and respectful sales process.

 
People left our store feeling better about their appearance, more like the version of themselves they are delighted to present to the world, and like they knew what to do with what they purchased to positively impact their daily lives. I am truly honored to be instrumental in helping create that feeling for our clients. As much as I'm happy about seeing my business grow and flourish, this impact on people is the thing about which I feel best.


 
Many small businesses would not have had the blessing of such a solid first week of sales. I know this is partly good planning on my part, but it is also partly good fortune and the goodwill of our community. It gives us the chance to keep going and to do much more.


 
I am thankful to so many people for putting up with me through what has arguably been one of the most important and stressful 6 months of my life. It has not been an easy ride, and I wouldn't have made it through without each of the people that spent time and energy helping make it happen. I did a lot, but I'm more aware than ever of how much I need everyone around me to be the best version of me that I can be. To my family, my friends, and my clients I continue to owe my absolute best. I will continue to give it.




Blissoma Botanical Beauty is located at 2730 LaSalle Street, St. Louis, MO 63104 in historic Flower Row.  We are open 9 AM to 5 PM Monday through Friday and 10 AM to 6 PM Saturday currently.

Our skincare pros and makeup artists are available for consultations, color matching, and assistance creating your unique look with nontoxic, healthy beauty products every day.  Please come visit us


Tuesday, May 6, 2008 in , , , , , ,

Good Energy - daily direction and what is worthwhile


Energy. 
It is one of our most finite resources. And it is in the news a lot lately. From fuel for trucks that carry our goods from coast to coast, to the electricity that keeps a child's nightlight on to scare away the monsters, it runs our daily lives more than we even realize. But I'm not going to be talking today about that type of energy. Nope, I'm talking about *your* energy as one single human being.

You, too, have finite energy. Though we all awake each day with seemingly limitless possibilities we must be careful how we allocate this most precious resource. As a small business owner I am very aware that there is only so much I can accomplish in any given day. So I must be attentive to how I spend my time, and therefore energy. I want to spend my energy on things that will best benefit myself, my employees, and my family. Anything less is an injustice to myself and them.

Sometimes this makes decisions about what to do a little difficult. Every day I ask myself, "What is most important today?". Whether it is calling clients that are late on payments, working on a new label or brochure design, or simply caring for my daughter when she has a cold, there is always something that rises to the top of the pile. There are some activities that are just not worth my energy anymore, as well. I have to try and spend my energy on tasks that only I can do for the business. Anything that can be handed off to employees must be.


In some cases this is actually harder than it seems. After all, I started a business because I like to create. Sometimes it is difficult for me to spend my time on the finances instead of experimenting on a new soap or scent recipe. But we will never reach our collective goals if I can't manage my energy and time well. So for the sake of the company it is sometimes best if I keep myself on the computer instead of in the studio. (sad but true!)


Another factor of energy is the studio's collective energy. I am the steward to everyone here. Each employee brings their own energy to the studio and, potentially, conflicts if not managed properly. I am responsible for choosing the right employees, training them well, and communicating our business goals and methods to them so that they can embody those goals in everything they do here. Effective communication is key, and I have to try to maintain those open avenues so that our workplace remains positive instead of toxic.

Toxic work environments is one of the main reasons I felt inspired to create my own business in the first place. When there is discord in the workplace it diminishes the energy of the whole team. After all, energy spent complaining or bickering is that much less energy that can be spent towards actually accomplishing something. It is the job of each employer/employee team to make sure that a job fit is good.

Not everyone will be suitable to work for Blissoma. Some people (oddly enough) gain pleasure out of conflict and seem to want to foster it for their own excitement. Some people just aren't *really* interested in doing anything. Sure they might need a job, but don't care about the work. None of these would be individuals I would want on my team. I want our business to benefit as many people as possible, but allowing a negative or stagnant individual to be present on our team would damage that goal. I also spend 80 or more hours a week on my business, and as such couldn't stand to be around anyone nonproductive for that much time.


Some people are energy vampires - you've probly heard that phrase before. They take and take, without giving anything back. I can't be around people like that. I also can't be around people that gain joy from energy sabotage - saying belittling things and spending a lot of time trying to seem superior. Something I've found over time is that my energy to contribute to a job is very sensitive to my surroundings. When others around me are excited and active, that excites me! I can give twice as much when surrounded by good people. In that way the collective energy of a business can be exponentially more when a team is constructed of positive people, all feeding each other.


I also definitely believe that every person has a right to employment that really feeds their spirit. No one on earth should have to do work that beats them down inside. Your working hours make up a huge percentage of your life. I was never one that could think of a job as "just a job". If it wasn't really what I wanted to do I spent the entire time dreaming of the other things I wished I was doing. Very dissatisfying. Each person has their own calling, which is what is truly marvelous! Together we can all function as a society if people really find their calling. Whether that calling is communications, construction, agriculture, or research there should be places for all of us to thrive.


Here is hoping that anyone reading this finds the tasks that are truly worth your energy. It is our most important and lifelong pursuit.
 


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